Kritheon
Decision intelligence for consumer brands. Upload a product concept, price point, ad or campaign brief, and Kritheon simulates how a representative audience will respond: purchase intent, price sensitivity, message resonance and a GO / CONDITIONAL GO / NO GO verdict, backed by bootstrap confidence intervals and significance tests.
Built for FMCG and D2C brands in India.
Founder: Deepak Sharma · deepak@kritheon.com